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To Give or Not to Give...
The Business Person's Guide to
Gifts, Giveaways, Gizmos and Gadgets
Whether you call them "trash and trinkets" or "total treasures," savvy meeting
planners understand the impact that the right promotional product and premium
will have on the success of their events. Take a unique look at this 12 billion
dollar industry and how you can insure that the items you choose will lead to
more memorable meetings, higher attendance, added profit centers and real return
on your investment. |
Learning Objectives: |
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When not to use promotional items and premiums
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The top ten industry trends and how they will affect you future meetings
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Insider secrets to insure you save a fortune on your promotional products purchases
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What's new, hot, and passé in the world of gifts, gratuities and giveaways
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How to save big bucks on creative services by using theme and product tie-in
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How to turn your database into a promotional powerhouse
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| Session Format: Lecture combined with small group and individual exercises. Participants will
work with partners to create a simple marketing action plan with guidance and
assistance from the facilitator. I'd like to propose a panel of planners from
large and small companies. |
| Experience: I was twice named the National Speaker of the Year for the Promotional Products
Association International. I have been involved in the industry for almost 30
years (Yes, I really sold my first order when I was seven.) I see a great need
for better partnering between our associations and would love to offer this a
great way to educate planners about the vastness of the industry. |
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9/8/2010
BREAKING NEWS!
Jodi's Brand New Book is here!
 click here to order your copy
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MORE BREAKING NEWS!
The New 300 page clothing catalog is here! click here and we will RUSH you your free copy |
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