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Mosaic Marketing How to Attract NEW, DIVERSE Customers to your Programs, Facilities and Events
Your customers are happy; your programs are good; your parks and centers are well maintained. But, are
you doing everything you can to attract an ONGOING pool of new clients? What can you do to reach "hard-to-reach"
audiences such as ethnic minorities, "too-cool" teens, sedentary adults, or isolated seniors? |
Learning Objectives: |
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How to speak the marketing language of ethnically diverse audiences.
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Where to go to find new customers who will never read your brochure.
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Ways to incorporate "KidSpeak" and "TeenTalk" into promotional materials.
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The world's easiest way to quickly increase participation.
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What seniors need to know when making a buying decision.
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| Session Length: 1-3 hours |
| Session Format: Lecture, small group discussion, audience participation |
| Target Audience: Any |
| CEU Session: Yes |
| AV Equipment: VCR/TV, Flip Chart, LCD Projector |
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2/4/2012
BREAKING NEWS!
Brand New: Parks Make Life Better!
click here to view
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MORE BREAKING NEWS WITH PARK INK!
The New Park Ink catalog is here!
click here
to view |
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