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Your Marketing Plan

How to Get From Where You Are to Where You Want to Be


This unique step-by-step workshop will take you through the simple 14 step PrestoPlan‚ formula to create your own marketing strategy and timeline. Get ready to re-examine and re-energize your business or department. You will leave the workshop with a guaranteed plan to build a more successful and profitable department or business.

Learning Objectives:
  • Where to find more profitable customers - Hook 'em, reel 'em in and keep 'em coming back for more!
  • How to conduct customer and marketing research such as focus groups, surveys and interviews.
  • Creative ways to reposition your business or yourself above the competition
  • FREE, yet effective marketing strategies.
  • Why a written marketing plan is critical to your success.
  • Session Format: Lecture combined with small group and individual exercises. Participants will work with partners to create a simple marketing action plan with guidance and assistance from the facilitator. Because the work is hands-on and personalized, I recommend two modules.
    Experience: As a professional marketing speaker and trainer I am extremely proud of this curriculum. It is now a regular part of the National Recreation and Park Society's institutes and schools Besides thousands of business owners, I have worked with dozens of Southwestern cities, military bases and non profit agencies to teach them the PromoPlan‚ strategy.
    2/4/2012

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